
August Alsina
“Grindin'”
Digital Single
September 15, 2014. Roughly two weeks after his 22nd birthday, August Alsina dropped the video for his “No Love” remix. Featuring a verse and appearance from one of the biggest stars on the planet, Nicki Minaj, the clip looked set to cap off the biggest year of his life and announce him as an A-List R&B talent. Instead, the best day of his career turned into one of the worst of his life. On the night of the 15th, the New Orleans native found himself fighting for his life. He was placed in a medically induced coma after collapsing on stage in New York.
After three days spent in a hospital bed suffering multiple seizures, Alsina was brought out of the coma, safe and happy to be alive. That kind of experience would shake and humble even the most confident individual, and according to this single and his recent appearance at the Breakfast Club, it’s certainly affected his perspective and lifestyle. “Grindin'” sees the upfront vocalist salute those who stuck with him in his time of need, while reminding naysayers that he’ll respond to this setback the same way he has to the myriad roadblocks he’s already encountered. Stronger, undeterred, and more focused than ever.